Rich Bolts The Times For New York. Frank Rich, the big cheese op-ed guy at The New York Times, is leaving the venerable newspaper to join the staff of New York Magazine, a huge coup for the weekly and a massive blow to the Times. Who will they get now to write 8,000-word essays that awkwardly join together the latest political news with the latest pop culture issue? “GOP Gets Its Sheen On”? Only Frank Rich could write a headline like that.